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Perfect Pitch

The Art of Selling Ideas and Winning New Business

Af: Jon Steel
Kategori: Management
Kategori nr.: 9410
Varenr.: 1779670
| Stregkode: 9780471789765
Direkte | Leverandør: Gardners EUR
Vælg format:
HARDBACK

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Beskrivelse

In Perfect Pitch, bestselling author Jon Steel shows readers how the principles of advertising research and planning can be applied to the business of presenting and selling ideas. While many books offer tips on persuasion, this is the only book tailored specifically to advertising industry professionals who must sell their ideas or perish.

Detaljer
  • EAN
    9780471789765
  • Vægt
    492 g
  • Disponent
    Direkte titel
  • Forfatter
    Jon Steel
  • Forlag
    John Wiley & Sons Inc
  • ISBN
    9780471789765
  • Sprog
    Engelsk
  • Sideantal
    288
  • Udgivelsesdato
  • Format
    HARDBACK
  • Themakode
    KJS
  • Kategori
    Management
  • Kategori nr
    9410
  • Lev. varenr.
    1501
  • Højde/Dybde (mm)
    160 mm
  • Bredde (mm)
    235 mm
  • Længde (mm)
    26 mm